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Unlocking Multidimensional Insights: Drive Commercial Success with Enhanced Datasets

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While administrative claims data connects the dots to understand the various pathways to a diagnosis and treatment decision, it lacks the context that could explain, for example, why a diagnosis is often delayed, what led to a therapy choice, and why one patient responded to a therapy when another didn’t.

To answer these questions, specialty data such as lab results, genomics, clinical variables, health insurance, social determinants of health, and race and ethnicity (to name a few) must be curated and integrated. Integrating specialty data with claims enables a multidimensional, holistic view that surfaces sub-cohorts within a patient population, in turn enabling Commercial teams to use a more targeted, better-informed approach to HCP engagement.

Watch this Fierce Biotech webinar to learn more.

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